NIke "LT" 1/1 Kicks

"Jason Murphy of the Nike Football side did a special project of a pair of shoes in a custom box for LaDainian Tomlinson, who is one of the top Running Backs in the NFL and a key player for the San Diego Chargers. This show, box & book were presented to LT at the Nike Campus & was well recieved. Hydro74 supplied all the art."

Agency: Hydro74
Country: USA

Via CR8ID

Pandora Bell

Design: Studio Output
Country: UK

Via Dirty Mouse

Sweeter Than Fiction Ice Cream

"Sweeter Than Fiction, Premium Ice Cream: Curling up with a good book will only get better when you’re spooning with a fantastic fusion of premium ice cream flavors. Indulge in the classics like you never have before. Literary aficionados will fall heads over heels for these witty packages."

Designer: Megan Reddish
Country: USA

Silvana Coffee

"Silvana takes one Italian family’s coffee-making heritage, know-how and expertise and pours it all into a little cup of perfection. They source only the finest quality arabica beans and roast them fresh daily, as they have done for the past seventy years. It’s why baristas all over Australia demand Silvana.

The challenge was to create fresh new packaging without sacrificing any of Silvana’s provenance. And to make the most of the shelf space alongside coffee machines in cafés – Bomba recognises a ready-made billboard opportunity when it sees one.

Perfect for a splash of look-at-me colour, and the unique combination of high gloss and matt finishes – a first in coffee pouch packaging."

Agency: Studio Bomba
Country: Australia

Cruet & Whisk

Agency: Duffy & Partners
Country: USA

Images Via Allison Newhouse

Fuego Hot Sauce

"Fuego Hot Sauce was designed to educate people about the Scoville Scale and inform them about the types, uses, and ways to use hot sauce in an engaging and exciting experience. I wanted to evoke the authentic feel of the sauces and showcase their natural colors and flavors. By giving the product a sturdy bottle and hearty labeling system, people can feel confident using the product and know exactly what heat level they use according to the scaling system. Each blend is made of completely different peppers and ingredients so that they each pair well with a different kind of food. The Fuego Heat Guide and Recipe book further explains the background of each pepper and suggests recipes that correspond with each unique flavor."

Designer: Stephanie Hughes
Country: USA

A Rather Novel Collection

"A Rather Novel Collection Eau De Parfum is a col lec tion of six scents cre ated espe cially for Anthropologie by five per fumers from the fra grance house Givaudan."

Country: USA

Via Designworklife

Sexy Gourmet Food

"Belgian Chocolate dunked whole grain pretzel nuggitz, topped with 4 gourmazing toppings then drizzled again with more chocolate. They are available in 2 sizes of hat box as well we will soon be launching a new stand-up pouch format.  Sweet is the new Sexy."

Designer: Debbie Marks
Country: USA

Mugo

"Mugo, the first limited edition designer MP3 player and USB flash drive is finally here! 'Artist Series 1' has super limited designs by some of todays top urban artists, including Julie West, Shin Tanaka, Tougui and Yup. Mugo brings function to collectible toys by seamlessly integrating an MP3 player and USB data storage to this palm-size platform toy. Designer, Aaron Atchison of Feed the Beast created Mugo to be clean, simple and stylish. So simple in fact that it doesn't require any cables or software and works on both Mac and PC. The flash memory drive can hold up to 500 MP3 songs or 2GB of data storage. That's right, it also functions as a memory stick so you can store your favorite pictures, videos, data and more. The best part is actually navigating through your music as all the controls are under your thumb. By pressing the 'faceplate' you can control all the of the Mugo MP3 playing features. Check it out now, as these little guys are currently available at mugoplayer.com"

Designer: Aaron Atchison
Country: USA

100% Chocolate Cafe

100% Chocolate Cafe is a "Chocolate Cafe" located in Kyobashi, Japan.

Images Via Yanko Design, TheDieline, Nekori

Black Betty & Blonde Betty

Agency: Passport
Country: Australia

Full Throttle Drinks

Agency: Ptarmak
Country: USA

Level Ground Trading

“Founded in 1997, Level Ground Trading of Victoria, BC is dedicated to trading fairly and directly with small-scale producers in developing countries, and to market their products in North America, offering their customers ethical choices. Level Ground selected Subplot Design to examine their brand and packaging system and help the company connect with a broader consumer audience.

The packaging platform takes the thought further: the producer is the real hero. Celebrated with intimate, inviting photography “in situ”, the farmers grace innovative zip-locking, authentic kraft bags, with a label that declares Level Ground’s expertise and deep knowledge of the origins and taste profiles of each of their coffees. From the most prevalent 300g bags, to 2lb club-store bags, 5lb coffee store “eco-cubes”, and 6 and 12-pack shipper displays, the brand comes alive consistently but with rich variation to tell the whole story of Level Ground.”

Agency: Subplot Design
Country: Canada

Beck Redesign

Pierini Partners designed Beck´s global packaging. 

"After having competed against other European agencies, Adrián Pierini’s design was chosen by Anheuser Busch InBev marketing team from Belgium, to modernize the packaging.

Born in 1873 in Bremen, Germany, Beck’s mixes internationality and tradition, qualities that helped the beer to become the number one selling export beer.

The new layout highlights the visual elements that are a brand emblem, such as the key icon, phrases about its origin, medals, and its characteristic colors, red and black. All these were simplified and applied on a metalized support which adds modernity and freshness.

One of the most emphasizing details in the new packaging is the raise in the logo and icon importance. The icon was placed in the upper part in order to glorify the brand identity, which has been a synonym of quality and beer expertise for over a century.

Agency: Pierini Partners
Country: Argentina

Quickoven

"Quickoven is a vending machine company that serves hot food in less than 90 seconds, around the clock. Since there is no human encounter involved, we decided to personalize the experience of ordering and receiving your meal. We did so by giving the machine and packaging a voice of it’s own, adding a bit of charm and humour to the process."

Agency: Milk
Country: Sweden

Pinar White Cheese

Agency: Weonthego
Country: Turkey

What is your flavour?

Cool business cards from Gitam BBDO.
Country: Israel


Via: Brandflakesforbreakfast

Starwood Hotels

Agency: Tank
Country: USA

Space NK Men

"Space.NK.Men is a sub-brand of Space.NK, a leading luxury beauty retailer offering high quality products from a broad range of innovative international brands. Bibliothèque were responsible for providing an identity and packaging concept for a new Space.NK.Men store in Soho, London.

The design solution is intentionally minimal. Graph paper provides a technical visual language, suggesting a functional and practical grooming product appropriate to male consumers. The graph paper grid is applied across all touch points – from packaging and stationery to bags and
in-store displays. The incremental nature of the concept was ideal for presentation purposes, allowing staff to accurately position and caption products."

Agency: Bibliothèque
Country: UK

EDAwards 2010 Packaging Design Winners

The European Design Awards is the comprehensive annual awards organization celebrating the best of graphic design, illustration and digital design in Europe. A joint effort by 14 communication design magazines from across Europe.

Here are the 2010  Packaging Design Winners:

Bendita Gloria 2010

2010 is the name of a wine to share with friends and celebrate the beginning of the new year. This product has been elaborated using organic farming methods without herbicides, pesticides or aggressive chemical filtrations. It's a limited numbered edition of 2010 bottles.

The label is a poster that wraps the bottle with the help of a rubber band without using adhesives. Once the wine is finished the bottle can be returned and the label has also a second life as a poster with this message about 2010: "Got the feeling it's gonna be a good year". Cheers!

Award: Gold
Country: Spain
Agency: Bendita Gloria


Økologisk steinbakt mel

Organic flour made from ancient grain types.

In the concept development process, the importance of making an environmentally friendly, functional, flexible and efficient packaging was highlighted. Also, the identity should challenge the existing visual language in the flour category. The result is simple and unique, with fresh colours on the labels as the only differentiator between the 6 variants. Premium flour ground with love.

Økologisk steinmalt mel = Organic stone-ground flour.

Vi lager ekte mel av gamle original kornsorter. Dette bevarer næringsstoffene og den gode smaken. = We produce real flour from ancient traditional grain types. This preserves the nutrients and the great taste.

Award: Gold
Country: Norway
Agency: Strømme Throndsen Design


Elyjah: Planet, Planet.

The Songs on Elyjah's debut album is both playful and atmospheric, it leaves a lasting impression. To ensure that that message was conveyed to the customer, we fired pellets at all two thousand covers. They circle like planets around a fixed point. Returning to a time in which men had morals in their hearts and cloth handkerchiefs in their trouser pockets, we put the band in Herr von Eden suits and then printed the large-format photos by hand. Typographically, we continued this theme with two typefaces from that time period: Memphis, from Emil Rudolph Weiß (1929) and the Wieynck Gotisch from Heinrich Wieynck (1926) were put into use on an old Heidelberg printing machine.

Award: Gold
Country: Germany
Agency: Zwölf

More award winners after the jump!